on 23 October 2009Google Wave may not be setting the world on fire as much as Google hoped given that its current lack of integration into Gmail is an annoying stumbling block and invites are taking a while to filter through.
But this hasn’t stopped some inquisitive types playing around with it during its closed beta phase and integrating existing functionality and tools into the system.
Lonely Planet is one such travel brand which has given it a serious look and has come up with quite an interesting proposition.
The demo above shows how Lonely Planet is using its database of information to feed products and points of interest into a Wave which can then be passed between one or more people.
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No coincidence that LP head office is in OZ as is the lead development team for Wave. I think this could potentially kill off a whole host of trip planner style websites… Wave is the platform… and it’s free.
Any DMOs and CVBs out there who will integrate this into their own websites? I just wonder but won’t hold my breath. Trip planning is the wave of the future – pun intended!
Could this finally be the ‘curse of trip’?
I love the period of time after a new technology or tool becomes available, how quickly and easily people begin the ‘wave’ of innovation. I look forward to seeing what else comes out of wave to help trip planning.