New Zealand might have secured some hits with its online presence in recent years but it has a long way to go before it reaches the pinnacle of DMO branding achieved by its Pacific neighbour in the form of Queensland in Australia. But the country’s tourism authorities are prepared to give it a go and [...]
OK, you probably already knew this, but kids have discovered apps.
My 11-year-old daughter, Daniela, routinely discusses the apps she has on her Nintendo DSi.
And, from his iPod Touch, my 13-year-old son, Yuri, is now sending me e-mails through his Travelocity app, hounding me to take him on another Disney Cruise. We sailed on the Disney Wonder last year, and my kids officially have the cruise bug.
Most popular travel websites in the US for the week ending November 28 2009.
Data includes Top Ten travel search terms and the Top Ten Agency, Airline and Destination/Accommodation sites.
Whether you are an individual concerned about your stock portfolio or a business, you always need to be concerned about diversification.
TRX, the data-reporting and reservations-processing firm majority-owned by BCD, is well aware of that reality as Expedia Inc., TRX’s largest client, phases out a big chunk of work that TRX has been performing for it.
It is a familiar story. Expedia often transitions out of its relationships with tech suppliers in favor of a build-your-own strategy. However, this change has been a long-time coming as Expedia was the TRX’s premier launch client in 1996.
Rail travellers in Europe will be waiting for years to come before a single ticket can be issued across Europe’s high-speed train system after a pan-network booking system was abandoned.
European high-speed operator group RailTeam let slip the axing of the project at an event in Brussels last week after spending two years evaluating the system.
One of the key launch elements of the RailTeam organisation, proposed when it launched in 2007, was the creation of a Europe-wide booking engine which would allow passengers to have just one transaction and one e-ticket for any journey across the network of operators.
Most popular travel websites in the UK for the week ending November 28 2009.
Data includes Top Ten travel search terms and the Top Ten Agency, Airline and Destination/Accommodation sites.
With all the talk about digital marketing, many would assume that good old fashioned above-the-line activity was a thing of the past.
But take SwissSkyDive, an online portal from Switzerland featuring all things related to jumping out of planes at high altitude and other such adrenalin-fuelled activities in-resort.
The company has taken the somewhat unusual route of using outdoor advertising – or ambient media, as the marketing wonks would have us call it – to demonstrate the hedonism plus feeling one associates with activities.
Tnooz’s ten-part series Online Marketing Tips for Travel concluded last week.
The articles were written by Nigel Muir of DBD Media.
Each day we featured a different approach to using PPC and SEO techniques (five for each) for travel brands using search engines to spread their message and brand around the web.
Small travel company reservation system technology doesn’t capture the imagination (nor the headlines) as much as other sectors attracting online travel entrepreneurs such as metasearch, consumer reviews or mobile/location services.
But bubbling under the surface there are products launching that are changing the way small travel suppliers work with their customers and suppliers.
Hotels have long had web based PMS systems but niche tour operators and activity companies are fast catching up.
What you missed on Tnooz this week, Sunday 29 November to Saturday 5 December 2009.
Read on to see the most commented articles, every other article this week, and the most commented articles of all time…
As the always-connected traveller turns to mobile and other devices to search and book products, travel brands must finally grasp the importance of providing a seamless multi-channel customer experience.
Another year, another 2,500 articles published on Tnooz. But which stories attracted the most traffic or moved readers in their dozens to add their comments?
Tnooz is lucky and privileged to have some of the brightest minds in the industry reporting and contributing to its service almost every single day of the year.
With the rapid advancements in mobile and social media, travel companies often find themselves struggling to separate hype from fact.