Most popular travel websites in the US for the week ending November 21 2009:
Agency
Rank Website Percentage of Visits
1 Expedia 14.07%
2 Priceline.com 8.65%
3 Travelocity 8.28%
4 Orbitz 6.78%
5 Yahoo! Travel 5.42%
6 Hotwire 4.49%
7 CheapoAir.com 4.21%
8 Cheap Tickets 3.53%
9 BookingBuddy.com 3.48%
10 Lowfares.com 3.17%
Destinations and Accommodation
s Website Percentage of Visits
1 TripAdvisor 5.72%
2 Hotels.com 2.24%
3 Marriott International 2.20%
4 InterContinental Hotels Group 2.20%
5 Walt Disney World 1.53%
6 Carnival Cruise Lines 1.46%
7 National Park Service 1.46%
8 Hilton Hotels Online 1.41%
9 Harrah's Casino Hotels 1.19%
10 Royal Caribbean International 1.18%
Airlines
Rank Websites Visits
1 Southwest Airlines 22.19%
2 Delta Air Lines 10.59%
3 American Airlines 9.11%
4 JetBlue Airways 7.54%
5 Continental Airlines 6.21%
6 United Airlines 5.43%
7 AirTran Airways 5.04%
8 US Airways 4.06%
9 Northwest Airlines 3.52%
10 Alaska Airlines and Horizon Air 3.20%
Travel search terms
Rank Search Term Percentage of Clicks Percentage Paid Percentage Organic
1 Mapquest 4.01% 6.21% 93.79%
2 Mapquest driving directions 1.66% 15.30% 84.70%
3 Google maps 1.22% 24.91% 75.09%
4 Maps 1.06% 19.06% 80.94%
5 Southwest airlines 0.99% 12.63% 87.37%
6 Map quest 0.74% 5.98% 94.02%
7 Google earth 0.68% 16.09% 83.91%
8 Mapquest.com 0.62% 4.66% 95.34%
9 Cheap flights 0.49% 47.44% 52.56%
10 Travelocity 0.45% 30.07% 69.93%
NB: Data courtesy of Experian Hitwise
