Most popular travel websites in the US for the week ending November 28 2009:
Agency
Rank Website Percentage of Visits
1 Expedia 14.76%
2 Priceline.com 8.56%
3 Travelocity 8.19%
4 Orbitz 6.86%
5 Yahoo! Travel 5.62%
6 Hotwire 4.55%
7 CheapoAir.com 4.17%
8 BookingBuddy.com 3.64%
9 Cheap Tickets 3.47%
10 Lowfares.com 3.35%
Destinations and Accommodation
Rank Website Percentage of Visits
1 TripAdvisor 5.46%
2 Hotels.com 2.40%
3 InterContinental Hotels Group 2.04%
4 Marriott International 1.91%
5 Walt Disney World 1.59%
6 National Park Service 1.49%
7 Carnival Cruise Lines 1.40%
8 Hilton Hotels Online 1.36%
9 Tourism Australia 1.32%
10 Royal Caribbean International 1.18%
Airlines
Rank Website Percentage of Visits
1 Southwest Airlines 22.22%
2 Delta Air Lines 9.84%
3 American Airlines 9.22%
4 JetBlue Airways 6.60%
5 Continental Airlines 5.86%
6 United Airlines 5.37%
7 AirTran Airways 5.11%
8 US Airways 4.19%
9 Alaska Airlines and Horizon Air 4.01%
10 Northwest Airlines 3.75%
Travel search terms
Rank Search Term Percentage of Clicks Percentage Paid Percentage Organic
1 Mapquest 4.00% 7.04% 92.96%
2 Mapquest driving directions 1.71% 17.30% 82.70%
3 Google maps 1.23% 25.89% 74.11%
4 Maps 1.09% 19.66% 80.34%
5 Southwest airlines 0.93% 13.08% 86.92%
6 Map quest 0.74% 6.43% 93.57%
7 Google earth 0.70% 16.40% 83.60%
8 Mapquest.com 0.60% 5.11% 94.89%
9 Cheap flights 0.50% 47.37% 52.63%
10 Travelocity 0.45% 33.41% 66.59%
NB: Data courtesy of Experian Hitwise











