US Travel Site Crunch: Data Week End December 5 2009

December 9, 2009 By 2 Comments

Most popular travel websites in the US for the week ending December 5 2009:

Agency

RankWebsiteDomainPercentage of Visits
1Expediawww.expedia.com14.10%
2Travelocitywww.travelocity.com8.36%
3Priceline.comwww.priceline.com8.33%
4Orbitzwww.orbitz.com7.06%
5Yahoo! Traveltravel.yahoo.com4.96%
6Bing Travelwww.bing.com/travel4.27%
7CheapoAir.comwww.cheapoair.com4.23%
8Hotwirewww.hotwire.com4.21%
9Lowfares.comwww.lowfares.com3.51%
10Cheap Ticketswww.cheaptickets.com3.37%

Thomson Holidays - 6.32%
Lastminute.com – 5.99%
Thomas Cook – 4.18%
TravelRepublic – 3.12%
Cheapflights – 2.73%
TravelSupermarket – 2.55%
First Choice – 2.28%
Skyscanner – 2.01%
Travelzoo Uk – 1.8

Destinations and Accommodation

RankWebsiteDomainPercentage of Visits
1TripAdvisorwww.tripadvisor.com5.59%
2Hotels.comwww.hotels.com2.31%
3Marriott Internationalwww.marriott.com2.12%
4InterContinental Hotels Groupwww.ichotelsgroup.com1.95%
5Walt Disney Worlddisneyworld.disney.go.com1.63%
6Hilton Hotels Onlinewww.hilton.com1.61%
7Carnival Cruise Lineswww.carnival.com1.41%
8National Park Servicewww.nps.gov1.40%
9Harrah's Casino Hotelswww.harrahs.com1.35%
10Choice Hotels Internationalwww.choicehotels.com1.03%

Airlines

RankWebsiteDomainPercentage of Visits
1Southwest Airlineswww.southwest.com21.12%
2Delta Air Lineswww.delta.com9.96%
3American Airlineswww.aa.com9.16%
4JetBlue Airwayswww.jetblue.com7.32%
5United Airlineswww.united.com5.89%
6Continental Airlineswww.continental.com5.73%
7AirTran Airwayswww.airtran.com5.33%
8Alaska Airlines and Horizon Airwww.alaskaair.com4.49%
9US Airwayswww.usairways.com3.86%
10Northwest Airlineswww.nwa.com3.45%

Travel search terms

RankSearch TermPercentage of ClicksPercentage PaidPercentage Organic
1Mapquest3.988.57%91.43%
2Mapquest driving directions1.83%16.64%83.36%
3Google maps1.23%25.40%74.60%
4Maps1.09%19.99%80.01%
5Southwest airlines0.90%15.62%84.38%
6Google earth0.73%15.93%84.07%
7Map quest0.67%7.47%92.53%
8Mapquest.com0.58%5.07%94.93%
9Cheap flights0.52%47.44%52.56%
10Travelocity0.48%37.23%62.77%

NB: Data courtesy of Experian Hitwise

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Trackbacks

  1. Tweets that mention US Travel Site Crunch: Data Week End December 5 2009 | Tnooz -- Topsy.com says:
    December 9, 2009 at 10:29 am

    [...] This post was mentioned on Twitter by Dennis Schaal, Kevin May. Kevin May said: WOW – Southwest gets more traffic than AA and Delta together – US Travel Site Crunch: Data Week End December 5 2009 http://bit.ly/5VARU9 [...]

    Reply
  2. The Week in Travel Tech - December 6 to 12 2009 | Tnooz says:
    December 12, 2009 at 10:37 am

    [...] US Travel Site Crunch: Data Week End December 5 2009 [...]

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