US Travel Site Crunch: Data Week End January 16 2010

January 18, 2010 By 1 Comment

Most popular travel websites in the US for the week ending January 16 2010:

Agency

RankWebsiteDomainPercentage of VisitsPrevious Position
1Expediawww.expedia.com15.40%1
2Travelocitywww.travelocity.com9.08%2
3Priceline.comwww.priceline.com7.49%3
4Orbitzwww.orbitz.com6.46%4
5Yahoo! Traveltravel.yahoo.com5.27%5
6Hotwirewww.hotwire.com4.64%6
7cheapoair.comwww.cheapoair.com4.00%7
8BookingBuddy.comwww.bookingbuddy.com3.60%8
9Lowfares.comwww.lowfares.com3.24%9
10Cheap Ticketswww.cheaptickets.com3.11%10

Thomson Holidays - 6.32%
Lastminute.com – 5.99%
Thomas Cook – 4.18%
TravelRepublic – 3.12%
Cheapflights – 2.73%
TravelSupermarket – 2.55%
First Choice – 2.28%
Skyscanner – 2.01%
Travelzoo Uk – 1.8

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1TripAdvisorwww.tripadvisor.com5.86%1
2Hotels.comwww.hotels.com2.24%2
3InterContinental Hotels Groupwww.ichotelsgroup.com2.11%5
4Marriott Internationalwww.marriott.com2.09%3
5Carnival Cruise Lineswww.carnival.com1.83%4
6Walt Disney Worlddisneyworld.disney.go.com1.77%6
7Hilton Hotels Onlinewww.hilton.com1.59%8
8Vacation Rentals by Ownerwww.vrbo.com1.43%9
9Disney Parksdisneyparks.disney.go.com1.38%7
10Choice Hotels Internationalwww.choicehotels.com1.21%10

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Southwest Airlineswww.southwest.com20.82%1
2Delta Air Lineswww.delta.com10.94%2
3American Airlineswww.aa.com9.25%4
4JetBlue Airwayswww.jetblue.com7.94%3
5United Airlineswww.united.com5.88%6
6Continental Airlineswww.continental.com5.50%5
7AirTran Airwayswww.airtran.com5.21%7
8US Airwayswww.usairways.com3.78%8
9Allegiant Airwww.allegiantair.com3.41%10
10Northwest Airlineswww.nwa.com3.27%9

Travel search terms

RankSearch TermPercentage of ClicksPercentage PaidPercentage OrganicPrevious Position
1mapquest3.17%4.25%95.75%1
2mapquest driving directions1.63%7.48%92.52%2
3google maps1.17%13.79%86.21%3
4maps0.90%13.57%86.43%5
5southwest airlines0.88%16.19%83.81%4
6google earth0.76%13.33%86.67%6
7map quest0.57%0.23%99.77%7
8cheap flights0.52%32.95%67.05%8
9mapquest.com0.49%0.00%100%10
10expedia0.46%32.42%67.58%-

NB: Data courtesy of Experian Hitwise

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  1. uberVU - social comments says:
    January 19, 2010 at 2:35 am

    Social comments and analytics for this post…

    This post was mentioned on Twitter by kevinlukemay: Travelocity Priceline = Expedia traffic! US Travel Site Crunch http://ow.ly/1nebyE [Tnooz]…

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