on 08 February 2010American Airlines in May will begin to charge coach passengers $8 for a pillow and blanket set, according to USA Today.
Citing an Associated Press report, USA Today quotes an airline spokeswoman as saying: “American evaluates all aspects of the business to ensure that economic decisions are prudent and strategic for the long-term success of the company.”
It almost sounds like a hoax.
But, apparently JetBlue, which doesn’t charge — yet — for a first checked bag, began in 2008 selling blanket and pillow sets on flights of at least two hours for $7, the New York Times reported.
The AP reports that US Airways, too, charges $7 for a blanket and pillow, but tosses in ear plugs and eye shades, making it a relative bargain compared to American Airlines’ plans.
In its all-out drive for to implement ancillary services and deliver new revenue, is American going too far?
Will other airlines match the move?
Even though travelers may rebel in the belief that they are being fleeced?
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Is this coming off the cost of the ticket though? I have no problem with airlines that do something similar to the Apple store- Start with a base model fare at a reduced price and build in the extras you prefer. If not, thats just a rip off
Graham: I have no details yet. I assume this is over and above the cost of a ticket. Sort of like buyng a beer onboard — but more expensive. (Unless they are raising the liquor prices, too.)
I would think they wouldn’t be able to just take something away and give it back at a cost… but then again a lot of things have surprised me.
Hmmm – I wonder if this means that the customer can then KEEP the pillow and blanket, meaning that it could potentially be a one-time cost if you’re dedicated enough to bring it with you on your next flights?
If not – it’s silly. I’ll bring my own!
Kathryn @Travelfusion
and if everyone brings their own that will add more weight to the aircraft which will burn more fuel which will push up ticket prices again….!
Kathryn: Yes, this is definitely geared to purchase it and bring it back on the plane for the next trip. However, I don’t know about you, but I purchase headsets and then never seem to bring them again on the next trip. And, are blankets in a cold aircraft really a frill? Is American going to sit by while some passengers, including kids, freeze?