Most popular travel websites in the UK for the week ending July 10 2010:
Agencies
Rank Website Domain Percentage of Visits Previous Position
1 Thomson www.thomson.co.uk 9.21% 1
2 Expedia.co.uk www.expedia.co.uk 7.68% 2
3 Lastminute.com www.lastminute.com 5.40% 3
4 Thomas Cook www.thomascook.com 5.12% 4
5 TravelRepublic.co.uk www.travelrepublic.co.uk 3.51% 5
6 travelsupermarket.com www.travelsupermarket.com 2.78% 6
7 First Choice www.firstchoice.co.uk 2.77% 7
8 Cheapflights.co.uk www.cheapflights.co.uk 2.54% 8
9 Travelzoo UK www.travelzoo.com/uk 2.33% 9
10 On the Beach www.onthebeach.co.uk 2.17% -
Destinations and Accommodation
Rank Website Domain Percentage of Visits Previous Position
1 TripAdvisor www.tripadvisor.co.uk 8.12% 1
2 Booking.com www.booking.com 4.72% 2
3 LateRooms.com www.laterooms.com 3.23% 3
4 TripAdvisor www.tripadvisor.com 2.43% 4
5 Travelodge UK www.travelodge.co.uk 2.29% 5
6 Premier Inn www.premierinn.com 1.69% 6
7 ukcampsite.co.uk www.ukcampsite.co.uk 1.59% 7
8 Hotels.com www.hotels.com 1.40% 8
9 InterContinental Hotels Group www.ichotelsgroup.com 1.22% 9
10 Holiday Lettings www.holidaylettings.co.uk 1.02% -
Airlines
Rank Website Domain Percentage of Visits Previous Position
1 easyJet.com www.easyjet.com 22.18% 1
2 Ryanair www.ryanair.com 17.56% 2
3 British Airways www.britishairways.com 9.48% 3
4 Jet2.com www.jet2.com 5.09% 4
5 bmibaby www.bmibaby.com 4.66% 6
6 Flybe www.flybe.com 4.59% 5
7 Monarch.co.uk www.monarch.co.uk 3.78% 7
8 Virgin atlantic www.virgin-atlantic.com 3.35% 8
9 Thomson Airways flights.thomson.co.uk 2.95% 9
10 flythomascook.com www.flythomascook.com 1.97% 10
Travel search terms
Rank Search Term Percentage of Clicks Percentage Paid Percentage Organic Previous Position
1 google maps 0.91% 1.93% 98.07% 1
2 ryanair 0.82% 1.31% 98.69% 2
3 easyjet 0.80% 7.40% 92.60% 3
4 aa route planner 0.64% 0.14% 99.86% 5
5 thomas cook 0.63% 1.75% 98.25% 4
6 travelodge 0.42% 47.78% 52.22% 8
7 trip advisor 0.40% 47.93% 52.07% 9
8 thomson 0.40% 0.33% 99.67% 10
9 national rail 0.39% 0.11% 99.89% 7
10 train times 0.38% 1.32% 98.68% 6
NB: Data courtesy of Experian Hitwise
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