Most popular US travel websites – December 18 2010

December 21, 2010 By 2 Comments

Most popular travel websites in the US for the week ending December 18 2010:

Agency

RankWebsiteDomainPercentage of VisitsPrevious Position
1Expediawww.expedia.com14.13%1
2priceline.comwww.priceline.com8.97%2
3Yahoo! Traveltravel.yahoo.com8.67%3
4Orbitzwww.orbitz.com6.57%4
5Travelocitywww.travelocity.com6.10%5
6CheapOair.comwww.cheapoair.com5.28%6
7Hotwirewww.hotwire.com4.31%7
8Kayakwww.kayak.com3.94%8
9Bing Travelwww.bing.com/travel3.09%-
10Cheap Ticketswww.cheaptickets.com3.02%9

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1TripAdvisorwww.tripadvisor.com6.04%1
2Marriott Internationalwww.marriott.com2.61%2
3Hotels.comwww.hotels.com2.16%4
4InterContinental Hotels Groupwww.ichotelsgroup.com2.15%3
5Hilton Hotels Onlinewww.hilton.com1.86%5
6Walt Disney Worlddisneyworld.disney.go.com1.32%6
7Carnival Cruise Lineswww.carnival.com1.29%7
8Vacation Rentals by Ownerwww.vrbo.com1.20%8
9Royal Caribbean Internationalwww.royalcaribbean.com1.14%-
10Choice Hotels Internationalwww.choicehotels.com1.08%10

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Southwest Airlineswww.southwest.com25.22%1
2Delta Air Lineswww.delta.com13.47%2
3American Airlineswww.aa.com9.49%3
4JetBlue Airwayswww.jetblue.com7.73%4
5Continental Airlineswww.continental.com6.51%5
6United Airlineswww.united.com5.42%6
7US Airwayswww.usairways.com5.17%7
8AirTran Airwayswww.airtran.com4.78%8
9Allegiant Airwww.allegiantair.com3.14%10
10Alaska Airlines and Horizon Airwww.alaskaair.com2.47%-

Travel search terms

RankSearch TermPercentage of ClicksPercentage PaidPercentage OrganicPrevious Position
1mapquest3.86%14.22%85.78%1
2google maps1.67%4.33%95.67%2
3mapquest driving directions1.53%44.09%55.91%3
4southwest airlines1.13%20.26%79.74%4
5maps0.94%3.70%86.30%5
6google earth0.66%24.93%75.07%6
7map quest0.57%10.64%89.36%7
8delta airlines0.52%46.95%53.05%8
9expedia0.50%44.10%55.90%9
10cheap flights0.44%61.16%38.84%10

NB: Data courtesy of Experian Hitwise

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  1. Tweets that mention Most popular US travel websites - December 18 2010 | Tnooz -- Topsy.com says:
    December 21, 2010 at 11:25 am

    [...] This post was mentioned on Twitter by rf4travel. rf4travel said: Most popular US travel websites – December 18 2010: Most popular travel websites in the US… http://goo.gl/fb/W6VWV [...]

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  2. Delta cites Apple experience, removes flights from CheapOair, BookIt.com, OneTravel | Tnooz says:
    December 22, 2010 at 10:41 am

    [...] consistently ranks among the most-visited U.S. travel websites. In a recent tally, CheapOair ranked just behind Orbitz and Travelocity in percentage of visits at No. 6, and ahead of [...]

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