Why Expedia moves in Asia could be game-changing or desperate

airasia diller

The joint venture in the Asia-Pacific region announced this week between Expedia and Air Asia caught many people – me included – by surprise.

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Airport and station flashmobs are so last year – hit conferences instead

TAP flashmob

Flashmobs have become an obvious element of guerilla marketing these days, so how best to try and recapture the old jaw-dropping moments?

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Is Expedia.com tagline out of date?

expedia where you book

Expedia.com may have outgrown its tagline, “Where you book matters.”

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Top travel websites in New Zealand – March 26 2011

auckland site data

Most popular travel websites in New Zealand for the week ending March 26 2011:

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ITA Software markets Needlebase to airlines and online travel agencies

needlediagram

ITA Software has quietly begun marketing Needlebase, a data aggregation tool, to airlines, online travel agencies and travel content aggregators.

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Amadeus Ideas for Travel – Most popular in March

angel

The most popular ideas from the second round of the Ideas for Travel competition run by Amadeus are named this week, with destination “angels” for travellers, a single and multi-modal distribution system and universal traveller profile.

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Hostelbookers unveils AnyTrip full-product spin-off

anytrip

Not content with providing a budget accommodation booking service, Hostelbookers is branching out to other areas of the industry with a new service called AnyTrip.

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Eurostar gets new website, apps and controversial logo

eurostar new

Eurostar has started the deployment of a new visual identity, due to be rolled out across all products including, obviously, the trains.

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Air New Zealand introducing cuddle class service

skycouch

Air New Zealand has something different in mind when it comes to offering premium seats: On April 2 it will introduce economy Skycouch service, a product some are referring to as cuddle class.

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How travel companies can manage their reputation on Facebook

reviewpro fb3

Facebook has around 600 million users connected to an average of 80 community pages, groups and events.

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