Hotel Urbano extends massive lead – Top Brazil travel sites, September 17 2011

September 20, 2011 By Leave a Comment

A click-busting position for Hotel Urbano in Brazil as it secures a 20% market share lead over its nearest rival in the country’s leading travel websites.

Booking.com has an 8% share of the audience, compared to Urbano’s 28%. The market leader has more traffic than the websites in second to eighth positions combined.

brazil web traffic shot

Most popular travel websites in Brazil for the week ending September 17 2011:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Decolarwww.decolar.com25.78%1
2Hotel Urbanowww.hotelurbano.com.br21.74%2
3viajanetwww.viajanet.com.br12.14%3
4Submarino Viagenswww.submarinoviagens.com.br11.14%4
5CVCwww.cvc.com.br6.46%5
6Mundi Buscador de Viagenswww.mundi.com.br5.36%6
7Rapi10www.rapi10.com.br2.55%7
8Melhores Destinoswww.melhoresdestinos.com.br2.44%8
9Que Tal Viajar?www.quetalviajar.com2.06%9
10Americanas Viagensviagens.americanas.com.br1.85%10

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1Hotel Urbanowww.hotelurbano.com.br27.65%1
2Booking.comwww.booking.com7.79%2
3Mundi Buscador de Viagenswww.mundi.com.br6.82%3
4Trip Advisor Brasilwww.tripadvisor.com.br5.04%5
5Feriaswww.ferias.tur.br4.94%4
6Alugue Temporadawww.aluguetemporada.com.br3.49%7
7TL-Hotelswww.tl-hotels.com3.24%6
8Que Tal Viajar?www.quetalviajar.com2.62%8
9EcoViagemecoviagem.uol.com.br2.21%9
10Hoteis.comwww.hoteis.com2.18%10

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1GOL Linhas Aereas Inteligenteswww.voegol.com.br31.77%1
2TAMwww.tam.com.br29.97%2
3Azulwww.voeazul.com.br9.63%3
4TRIP Linhas Aereaswww.voetrip.com.br5.85%4
5Webjet Brasilwww.webjet.com.br4.87%5
6Smiles Mileage Programwww.smiles.com.br4.63%6
7Avianca Brazilwww.avianca.com.br3.29%7
8Passaredo Linhas Aereaswww.voepassaredo.com.br1.09%10
9Tam Viagenswww.tamviagens.com.br0.97%8
10LAN Airlineswww.lan.com0.62%9

NB: Data courtesy of Experian Hitwise

Related posts:

  1. Decolar in massive lead over rivals – Top Brazil travel sites, September 3 2011
  2. Hotel Urbano takes second spot – Top Brazil travel sites, September 10 2011
  3. Hotel Urbano soars ahead – Top Brazil travel sites, August 13 2011
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