Why air results are as predictable as European finance ministers or marriage vows of Kim Kardashian

November 15, 2011 By Leave a Comment

One of the mysteries of the travel industry – why are air results so inconsistent?

To explain this, I have created an infographic to demonstrate why air results are displayed in such seemingly different ways. The pyramid is not built to scale, but shows the hierarchical level of issues for air results.

The top two tiers are what can be accommodated via online outlets, including OTAs, airlines and metasearch sites. The next four tiers are all possible results that travel agents and airlines can work on and see.

The bottom one… well that’s just plain bad. So now you know.

[Click for larger image]:

Related posts:

  1. TUI Travel writes off £88M, finance boss goes, IT accounting blamed
  2. Opodo-eDreams-GoVoyages lauded as new European agency powerhouse
  3. Amadeus H1 2010 results – bitesize summary
Filed Under: News Tagged With: , , , , ,
Timothy O'Neil-Dunne About Timothy O'Neil-Dunne

Timothy O'Neil-Dunne is managing partner at travel consultancy firm, T2Impact. He serves as the lead for the airline, aviation and airport practice. He is also a Co-founder of VaultPAD an accelerator devoted exclusively to travel and travel-related startup businesses.

Timothy was a founding management team member of the Expedia team where he headed the ground transportation and international portfolios, before founding T2Impact in 1998.

He has worked in aviation and travel distribution for more than 30 years, including time with Worldspan as head of technology where he managed international technology services from product to infrastructure.

He is also CTO and deputy CEO of Lute Technologies, a permanent advisor to the World Economic Forum and writes on the T2Impact Blog.

Speak Your Mind

*