Eight months after acquiring Rubicon, TravelClick went shopping for another company and bought distribution- and channel-management specialist EZYield.
TravelClick channels its ambitions into EZYield acquisition
November 8, 2011 By 5 Comments
How to take travel search marketing to the next level with product feeds
November 8, 2011 By 4 Comments
Search Engine Marketing (SEM) is one of mainstays in digital advertising of almost every industry vertical, but especially travel.
FutureStay takes on booking and marketing for rental owners
November 8, 2011 By 2 Comments
TLabs Showcase on travel startups featuring US-based FutureStay, a marketing, booking and sales platform for rental property owners.
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Gamification trend to take hold in travel
November 8, 2011 By 5 Comments
The trend in online games, already popular in the entertainment industry, is set to extend to the travel industry according to research released this week.
Priceline takes a pass on a global hotel platform and just keeps growing
November 7, 2011 By Leave a Comment
When it comes to putting all its brands on a global hotel platform, Priceline continues to think differently than its rivals — and just keeps growing.
Analytics and restoring a hotel-search filter at HotelsCombined
November 7, 2011 By Leave a Comment
HotelsCombined removed a hotel-search filter from its search results pages in early August, but then brought it back a few weeks later.
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Kayak adds Expedia as Book Kayak hotels provider
November 7, 2011 By Leave a Comment
Travelocity’s private label solution, World Choice Travel, has been the hotel provider for Kayak.com’s Book Kayak option since March, but now the Expedia Affiliate Network is in on the action, as well.
Google too powerful? Schmidt says no, Hipmunk got funding
November 7, 2011 By 1 Comment
Google chairman Eric Schmidt doesn’t think its search practices deter new entrants and he cites Hipmunk’s venture funding round as proof.
Pocketvillage relaunches, creates tour and activity search API for third parties
November 7, 2011 By Leave a Comment
Germany-based tour and activity metasearch platform Pocketvillage is heading into the world of B2B this week with the unveiling of a dedicated API for third parties to plug into.
Establishing the USP of a hotel for online marketing
November 7, 2011 By
Every hotel needs to discover what is unique about its brand and then promote heavily in its marketing efforts on the web.
