Air France closes in on EasyJet – Top France travel sites, January 28 2012

February 2, 2012 By 2 Comments

EasyJet is just a fraction ahead of rival Air France in the list of leading airline websites in France, after massive surge last week by the national carrier.

Air France piled on an additional 4.5% market share to its previous tally, moving it within 1% of EasyJet which had a more modest gain of 1%.

But with the dot-com Air France site combined, the carrier is now ahead of EasyJet in the rankings.

Most popular travel websites in France for the week ending January 28 2012:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Voyages-sncf.comwww.voyages-sncf.com13.81%1
2EasyVoyage.comwww.easyvoyage.com8.80%2
3Promovacances.comwww.promovacances.com7.20%3
4Voyage Priv‚www.voyage-prive.com4.34%4
5eDreams Francewww.edreams.fr4.14%5
6Jetcost.comwww.jetcost.com3.20%7
7opodo France - Billet d'avionbilletavion.opodo.fr2.84%6
8Look Voyageswww.look-voyages.fr2.73%8
9www.vol24.frwww.vol24.fr2.68%-
10GoVoyages.comwww.govoyages.com2.66%10

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1ViaMichelin Francewww.viamichelin.fr13.54%1
2Booking.comwww.booking.com6.47%3
3EasyVoyage.comwww.easyvoyage.com6.25%2
4TripAdvisor Francewww.tripadvisor.fr4.20%4
5Abritelwww.abritel.fr3.31%5
6Routard.comwww.routard.com2.47%6
7Gralonwww.gralon.net2.24%8
8L'Officiel des vacanceswww.officiel-des-vacances.com2.23%7
9Homelidays.comwww.homelidays.com2.12%10
10Communes.comwww.communes.com1.48%-

Airlines

RankWebsitesDomainVisits SharePrevious Position
1easyJet.comwww.easyjet.com25.17%1
2Air France - Francewww.airfrance.fr24.02%2
3Ryanairwww.ryanair.com12.87%3
4Corsairflywww.corsairfly.com3.50%4
5KLM Royal Dutch Airlineswww.klm.com3.01%5
6Lufthansawww.lufthansa.com2.25%-
7Air Francewww.airfrance.com2.20%7
8Vueling Airlineswww.vueling.com2.19%8
9Royal Air Marocwww.royalairmaroc.com1.74%-
10Emirateswww.emirates.com1.60%10

NB: Data courtesy of Experian Hitwise

NB2: Image via Shutterstock.

Related posts:

  1. EasyJet overtakes Air France to take top spot – Top France travel sites, January 7 2012
  2. EasyJet loses ground to Air France – Top France travel sites, October 1 2011
  3. EasyJet returns to top, Air France drops – Top France websites, August 13 2011
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Tnooz About Tnooz

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Comments

  1. Celine says:
    February 4, 2012 at 4:12 am

    These statistics are very interesting and help us to find the best OTA we should work with. Any chance to get the same stats for the German top travel websites? Can’t find them online…
    Thanks for your great articles and work.

    Reply
    • Kevin May Kevin May says:
      February 4, 2012 at 4:19 am

      @celine – thx for the comment. We currently do not have the German data. When this changes we will let you know.

      Reply

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