WestJet loses ground on Air Canada – Top Canada travel sites, February 4 2012

February 6, 2012 By Leave a Comment

Air Canada is extending its lead over rival WestJet as a recent reverse, when WestJet took spot from the national carrier, becomes a distant memory.

WestJet lost 1.5% of its share of the airline category last week, compared to the previous week, as Air Canada increased its only tally by over 2%.

The distance between the pair is now 4% market share. Third placed Air Transat has a 7% share of the category.

Most popular travel websites in Canada for the week ending February 4 2012:

Agency

RankWebsiteDomainPercentage of VisitsPrevious Position
1Expedia Canadawww.expedia.ca13.75%1
2itravel2000www.itravel2000.com5.57%2
3Flight Networkwww.flightnetwork.com5.13%3
4Red Tag Vacationswww.redtag.ca4.56%4
5Sunwingwww.sunwing.ca3.65%5
6Voyages Arabaiswww.voyagesarabais.com3.50%6
7Tripcentral.cawww.tripcentral.ca2.96%8
8Hotwirewww.hotwire.com2.96%7
9Travelocity Canadawww.travelocity.ca2.73%9
10priceline.comwww.priceline.com2.06%-

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1TripAdvisor Canadawww.tripadvisor.ca9.91%1
2Booking.comwww.booking.com5.73%2
3TripAdvisorwww.tripadvisor.com3.37%3
4Hotels.comwww.hotels.com2.70%5
5TripAdvisor Francewww.tripadvisor.fr2.51%4
6BookIt.comwww.bookit.com1.86%6
7City of Torontowww.toronto.ca1.71%9
8Princess Cruiseswww.princess.com1.40%8
9InterContinental Hotels Groupwww.ichotelsgroup.com1.34%-
10Vacation Rentals by Ownerwww.vrbo.com1.33%7

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Air Canadawww.aircanada.ca28.19%1
2WestJetwww.westjet.com24.20%2
3Air Transatwww.airtransat.com6.60%3
4Porterwww.flyporter.com4.12%6
5Allegiant Airwww.allegiantair.com3.69%4
6Delta Air Lineswww.delta.com2.16%7
7acaeronet.aircanada.caacaeronet.aircanada.ca2.03%5
8Alaska Airlines and Horizon Airwww.alaskaair.com1.94%-
9Air Canada Employee Travel Sitetravel.aircanada.com1.89%9
10Spirit Airlineswww.spiritair.com1.77%10

NB: Data courtesy of Experian Hitwise

NB2: Image via Shutterstock.

Related posts:

  1. WestJet sees lead over Air Canada narrow – Top Canada travel sites, January 14 2012
  2. Air Canada takes top spot from WestJet – Top Canada travel sites, January 21 2012
  3. WestJet overtakes Air Canada again – Top Canada travel sites, December 31 2011
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