Leading online travel agencies in New Zealand, Expedia and WebJet, are continuing to extend the gap between themselves and their nearest rivals.
Both sites added to their respective share of traffic in the agency category, as third and fourth placed House of Travel and Flight Centre slipped by 0.5% and 075% respectively.
Most popular travel websites in New Zealand for the week ending March 17 2012:
Agencies
Rank Website Domain Percentage of Visits Previous Position
1 Expedia.co.nz www.expedia.co.nz 14.28% 1
2 Webjet New Zealand www.webjet.co.nz 12.38% 2
3 House of Travel www.houseoftravel.co.nz 9.61% 3
4 Flight Centre New Zealand www.flightcentre.co.nz 8.18% 4
5 Jet Abroad - NZ www.jetabroad.co.nz 3.36% 5
6 Orbitz www.orbitz.com 2.56% 7
7 Kayak www.kayak.com 2.37% 6
8 FareCompare www.farecompare.com 1.81% 9
9 Agoda.co.nz www.agoda.co.nz 1.67% -
10 Go.qq.com go.qq.com 1.54% 8
Destinations and Accommodation
Rank Website Domain Percentage of Visits Previous Position
1 TripAdvisor www.tripadvisor.com 7.30% 1
2 stuff.co.nz - Travel www.stuff.co.nz/travel 5.08% 3
3 Booking.com www.booking.com 5.02% 2
4 Wotif.com www.wotif.com 4.15% 4
5 Yahoo!xtra - Travel nz.totaltravel.yahoo.com 3.67% 5
6 HolidayHouses.co.nz www.holidayhouses.co.nz 3.22% 7
7 AA New Zealand Travel Guide www.aatravel.co.nz 2.75% 6
8 Jasons Travel Media www.jasons.co.nz 2.14% -
9 Book A Bach www.bookabach.co.nz 2.02% 9
10 Fishing and Hunting New Zealand www.fishnhunt.co.nz 1.53% -
Airlines
Rank Website Domain Percentage of Visits Previous Position
1 Air New Zealand www.airnz.co.nz 39.10% 1
2 Air New Zealand - grabaseat www.grabaseat.co.nz 24.80% 2
3 Jetstar www.jetstar.com 9.52% 3
4 My Air New Zealand www.myairnz.co.nz 4.76% 4
5 Qantas www.qantas.com.au 2.99% 5
6 Virgin Australia www.virginaustralia.com 2.82% 6
7 Emirates www.emirates.com 2.63% 7
8 AirAsia www.airasia.com 2.16% 8
9 Singapore Airlines www.singaporeair.com 1.48% 9
10 Air New Zealand - Global Site www.airnz.com 0.72% -
NB: Data courtesy of Experian Hitwise
NB2: Image via rook76/Shutterstock
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