Expedia joy, WebJet woe – Top New Zealand websites, April 28 2012

May 2, 2012 By 2 Comments

A brief reign at the top of the leading travel websites in New Zealand for WebJet after rival agency Expedia bounced back into prime position last week.

Expedia jumped from second to first position despite a drop in market share on almost 0.2%, after WebJet saw its slice of the pie fall by around 4%, around a third of its total the previous week.

Most popular travel websites in New Zealand for the week ending April 28 2012:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Expedia.co.nzwww.expedia.co.nz13.64%2
2Webjet New Zealandwww.webjet.co.nz10.46%1
3House of Travelwww.houseoftravel.co.nz9.27%3
4Wotif.comwww.wotif.com8.34%-
5Flight Centre New Zealandwww.flightcentre.co.nz6.53%4
6Jet Abroad - NZwww.jetabroad.co.nz3.26%5
7Kayakwww.kayak.com2.70%7
8Orbitzwww.orbitz.com2.36%6
9Go.qq.comgo.qq.com1.64%8
10Skyscanner New Zealandwww.skyscanner.co.nz1.61%9

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1TripAdvisorwww.tripadvisor.com8.02%1
2Booking.comwww.booking.com5.15%3
3stuff.co.nz - Travelwww.stuff.co.nz/travel4.80%2
4Yahoo!xtra - Travelnz.totaltravel.yahoo.com4.67%5
5Wotif.comwww.wotif.com4.27%4
6HolidayHouses.co.nzwww.holidayhouses.co.nz2.57%6
7AA New Zealand Travel Guidewww.aatravel.co.nz2.21%7
8Book A Bachwww.bookabach.co.nz1.97%8
9Fishing and Hunting New Zealandwww.fishnhunt.co.nz1.85%10
10Jasons Travel Mediawww.jasons.co.nz1.67%9

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Air New Zealandwww.airnz.co.nz40.30%1
2Air New Zealand - grabaseatwww.grabaseat.co.nz22.61%2
3Jetstarwww.jetstar.com9.20%3
4My Air New Zealandwww.myairnz.co.nz5.53%4
5Qantaswww.qantas.com.au3.92%5
6Virgin Australiawww.virginaustralia.com3.29%6
7Emirateswww.emirates.com2.47%7
8Singapore Airlineswww.singaporeair.com1.67%8
9AirAsiawww.airasia.com1.55%10
10Malaysia Airlineswww.malaysiaairlines.com0.81%-

NB: Data courtesy of Experian Hitwise

NB2: Image via rook76/Shutterstock

Related posts:

  1. WebJet knocks Expedia off top spot – Top New Zealand websites, April 21 2012
  2. WebJet see Expedia move into the distance – Top New Zealand websites, March 31 2012
  3. WebJet closes in on Expedia – Top New Zealand websites, February 11 2012
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Tnooz About Tnooz

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Comments

  1. I'm says:
    May 8, 2012 at 8:12 am

    Greate web sites of New Zealand, They are not popular only in this country, but also are in worldwide. It will be interesting which site are most popular in Singapore ?

    Reply

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