EasyJet loses top position to Air France – Top France travel sites, May 12 2012

Election fever inspired patriotic travel as Air France overtook rival carrier EasyJet to become the most popular airline website in France last week.

Air France gained 1% market share over the period as EasyJet lost around 3.75%. Fellow low cost carrier Ryanair lost 0.25% in third place.

Most popular travel websites in France for the week ending April 28 2012:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Voyages-sncf.comwww.voyages-sncf.com16.45%1
2eDreams Francewww.edreams.fr5.52%2
3Voyage Priv‚www.voyage-prive.com4.96%3
4Promovacances.comwww.promovacances.com4.05%4
5GoVoyages.comwww.govoyages.com3.76%5
6Jetcost.comwww.jetcost.com3.45%6
7Marmarawww.marmara.com3.02%-
8opodo France - Billet d'avionbilletavion.opodo.fr2.96%9
9BravoFly Francewww.bravofly.fr2.77%10
10lastminute.com Francewww.fr.lastminute.com2.74%7

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1ViaMichelin Francewww.viamichelin.fr16.21%1
2Booking.comwww.booking.com8.83%2
3TripAdvisor Francewww.tripadvisor.fr4.62%3
4Abritelwww.abritel.fr2.72%4
5Routard.comwww.routard.com2.71%5
6Gralonwww.gralon.net2.60%6
7Groupon Voyagesvoyages.groupon.fr2.10%8
8Communes.comwww.communes.com2.00%7
9Homelidays.comwww.homelidays.com1.87%9
10Hotels.com - FRfr.hotels.com1.62%-

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Air France - Francewww.airfrance.fr22.12%2
2easyJet.comwww.easyjet.com19.18%1
3Ryanairwww.ryanair.com17.19%3
4Vueling Airlineswww.vueling.com3.10%6
5KLM Royal Dutch Airlineswww.klm.com3.07%4
6Emirateswww.emirates.com2.95%5
7Corsairflywww.corsairfly.com2.42%7
8Lufthansawww.lufthansa.com2.27%8
9Royal Air Marocwww.royalairmaroc.com1.92%-
10GP Air Francegp.airfrance.fr1.89%10

NB: Data courtesy of Experian Hitwise

NB2: Image via Shutterstock.

Related posts:

  1. EasyJet loses premier slot to Air France – Top France travel sites, October 8 2011
  2. EasyJet overtakes Air France to take top spot – Top France travel sites, January 7 2012
  3. EasyJet loses ground to Air France – Top France travel sites, October 1 2011
Tnooz About Tnooz

This is the byline used for stats, roundups, bits of housekeeping and other generic articles from Tnooz.

Speak Your Mind

*