Agoda swoops in over TripAdvisor – Top New Zealand travel websites, August 2012

September 13, 2012 By 1 Comment

More good news for Agoda after its recent surge in Australia by also sweeping in to also take top spot in the list of leading travel websites in New Zealand.

After sitting in third spot in July, Agoda added a massive 6% to its share of the destination and accommodation category, pushing it ahead of sister brand Booking.com and TripAdvisor.

TripAdvisor lost 0.5% market share over the same period, while Booking.com shed just over 0.25% from its tally in July.

Most popular travel websites in New Zealand for August 2012:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Expedia.co.nzwww.expedia.co.nz11.12%2
2Webjet New Zealandwww.webjet.co.nz9.62%3
3House of Travelwww.houseoftravel.co.nz8.45%1
4Wotif.comwww.wotif.com8.45%4
5Flight Centre New Zealandwww.flightcentre.co.nz8.03%5
6Jet Abroad - NZwww.jetabroad.co.nz3.47%6
7Go.qq.comgo.qq.com2.27%10
8Skyscanner New Zealandwww.skyscanner.co.nz1.82%-
9Orbitzwww.orbitz.com1.81%8
10Agoda.co.nzwww.agoda.co.nz1.62%-

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1Agoda.comwww.agoda.com10.79%3
2TripAdvisorwww.tripadvisor.com6.54%1
3Booking.comwww.booking.com4.93%2
4stuff.co.nz - Travelwww.stuff.co.nz/travel4.87%5
5Yahoo!xtra - Travelnz.totaltravel.yahoo.com3.95%4
6Mt Ruapehuwww.mtruapehu.com3.42%6
7HolidayHouses.co.nzwww.holidayhouses.co.nz2.66%7
8AA New Zealand Travel Guidewww.aatravel.co.nz1.73%9
9Snow.co.nzwww.snow.co.nz1.67%10
10Book A Bachwww.bookabach.co.nz1.66%-

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Air New Zealandwww.airnz.co.nz36.82%1
2Air New Zealand - grabaseatwww.grabaseat.co.nz26.06%2
3Jetstarwww.jetstar.com11.09%3
4My Air New Zealandwww.myairnz.co.nz5.22%4
5Qantaswww.qantas.com.au3.39%5
6Emirateswww.emirates.com2.21%6
7Virgin Australiawww.virginaustralia.com1.85%7
8Singapore Airlineswww.singaporeair.com1.70%8
9AirAsiawww.airasia.com0.88%9
10Air New Zealand - Global Sitewww.airnz.com0.80%-

NB: Data courtesy of Experian Hitwise

NB2: Image via rook76/Shutterstock

Related posts:

  1. Agoda lurks behind TripAdvisor – Top New Zealand websites, December 3 2011
  2. Agoda (almost) beats TripAdvisor – Top Australia travel websites, August 2012
  3. TripAdvisor loses ground – Top New Zealand travel websites, full month June 2012
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Comments

  1. sirvoy says:
    September 13, 2012 at 6:15 pm

    Interesting, we are just about to integrate our hotel software with agoda.

    Reply

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