Five reminders for best practice when running a travel website [INFOGRAPHIC]

September 19, 2012 By Kevin May 3 Comments

We all know the stats by now: X number of people use the web for researching a travel destination or product and the primary drivers for visiting a site are A, B or C, etc.

But armed with such information, what are some of the best methods of converting the curious lookers to actual bookers of a flight, hotel, attraction or car hire?

Monetate has some ideas, covering destination targeting, reward programmes and, interestingly, weather tracking.

Here’s an infographic:

NB: Learn more on a Monetate webinar: Understanding the traveller experience after the purchase

Filed Under: News Tagged With: booking engine, infographic, monetate, PhoCusWright, purchase funnel

About Kevin May

Kevin May is editor of Tnooz. He joined as a co-founder in August 2009 after spending nearly four years as editor of UK-based business publication Travolution.

Passionate about the business of travel and the internet, Kevin played a major role in establishing Travolution in print, online, events and with an annual awards programme, as well as becoming a regular speaker and moderator at industry events.

Prior to Travolution, Kevin was web editor at Media Week (UK) and also worked in regional newspapers for two years at the Essex Enquirer. He started his career in journalism at the Police Gazette at New Scotland Yard in London.