Desktop versus mobile behaviour in travel search [INFOGRAPHIC]

Year of the mobile and all that (for the past few years at least), but how is the shift to consumers using their devices to search for travel products playing out in the real world?

UK-based metasearch engine Skyscanner has analysed data to its desktop and mobile sites to compare how users are searching for flights and making bookings on partner sites.

Here is an infographic:

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  3. Understanding apps versus mobile web for airlines and airports
Kevin May About Kevin May

Kevin May is editor of Tnooz. He joined as a co-founder in August 2009 after spending nearly four years as editor of UK-based business publication Travolution.

Passionate about the business of travel and the internet, Kevin played a major role in establishing Travolution in print, online, events and with an annual awards programme, as well as becoming a regular speaker and moderator at industry events.

Prior to Travolution, Kevin was web editor at Media Week (UK) and also worked in regional newspapers for two years at the Essex Enquirer. He started his career in journalism at the Police Gazette at New Scotland Yard in London.

Comments

  1. shyderca says:

    You mean “in Monaco and China”, right?

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