Expedia, Webjet and Wotif motor ahead – Top New Zealand travel websites, December 2012

January 15, 2013 By Leave a Comment

Wotif has a moved into third spot and joined Webjet and Expedia in a group edging away from the chasing pack in the list of leading travel sites in New Zealand.

Both Market leader Expedia and Webjet added 0.75% market share to their tallies from the previous month.

House of Travel was the loser in December after shedding close to 1% market share and a drop to fourth behind Wotif.

Most popular travel websites in New Zealand for December 2012:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Expedia.co.nzwww.expedia.co.nz10.42%1
2Webjet New Zealandwww.webjet.co.nz10.33%2
3Wotif.comwww.wotif.com9.88%4
4House of Travelwww.houseoftravel.co.nz8.23%3
5Flight Centre New Zealandwww.flightcentre.co.nz8.01%5
6Webjet Australiawww.webjet.com.au3.00%-
7Skyscanner New Zealandwww.skyscanner.co.nz2.47%7
8Jet Abroad - NZwww.jetabroad.co.nz2.44%6
9FareComparewww.farecompare.com2.05%8
10Orbitzwww.orbitz.com1.58%-

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1TripAdvisorwww.tripadvisor.com7.78%1
2Booking.comwww.booking.com6.22%2
3stuff.co.nz - Travelwww.stuff.co.nz/travel4.40%4
4HolidayHouses.co.nzwww.holidayhouses.co.nz3.58%5
5AA New Zealand Travel Guidewww.aatravel.co.nz2.99%7
6Yahoo!xtra - Travelnz.totaltravel.yahoo.com2.93%3
7Book A Bachwww.bookabach.co.nz2.42%8
8Agoda.comwww.agoda.com2.23%6
9Jasons Travel Mediawww.jasons.co.nz2.14%9
10Hotels Combinedwww.hotelscombined.com1.76%-

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1Air New Zealandwww.airnz.co.nz38.26%1
2Air New Zealand - grabaseatwww.grabaseat.co.nz22.54%2
3Jetstarwww.jetstar.com11.83%3
4My Air New Zealandwww.myairnz.co.nz4.19%4
5Qantaswww.qantas.com.au3.63%5
6Emirateswww.emirates.com2.93%6
7Virgin Australiawww.virginaustralia.com2.30%7
8Singapore Airlineswww.singaporeair.com2.06%8
9Cathay Pacificwww.cathaypacific.com0.95%9
10Jetstar - Mobilemobile.jetstar.com0.93%-

NB: Data courtesy of Experian Hitwise

NB2: Auckland image via Shutterstock.

Related posts:

  1. Wotif and Webjet pull ahead – Top Australia travel websites, December 2012
  2. Expedia wins top spot ahead of WebJet – Top New Zealand travel websites, full month May 2012
  3. Expedia and WebJet move ahead of chasing pack – Top New Zealand websites, March 17 2012
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