Travelocity is looking to get more up close and personal with the launch of a free concierge service for anyone booking a flight plus hotel package.
The Sabre-owned company is claiming an OTA first with the initiative which will email consumers with the hotline to their concierge.
Concierge services include restaurant, theatre and attraction advice and booking, driving directions, local events information and help in the advent of lost baggage/passport services.
The company says it wants to add value through the service and the launch comes as OTA’s seek out different ways to extend their relationship with consumers over more of the holiday booking process.
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About Linda Fox
This is very smart of them. The internet has brought us many terrific things but in some verticals – like travel – the over-automation of some processes and experiences is leading to a much worse user experience both while booking a service and later when we use it (as we may have booked the “wrong” thing). More and more we see the need for a “come back” of travel experts and concierge services that help improve the overall travel experience by bringing back the human side of travelling. Fortunately a few new services are coming online to support this “come back”. Maitaiz.com is one of those.