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otas and independents No room at the inn for independent hotels as OTAs pack more punch
otas and independents 7 months ago

It’s not news that online travel agents charge significant commissions or that hotels would like to claw back some of that business …

google plus 1 year ago

SOCIAL: It was so easy to dismiss Google Plus when it didn’t seemingly topple Facebook within a micro-second of being launched – …

hotel marketing trends - netaffinity - tnooz 1 year ago

Last year saw hotel marketers riding on a number of trends including Facebook Graph Search, Instagram, Twitter and, more importantly, (hopefully) listening to customers. …

old hotel 2 years ago

It might surprise many that generally the problem around distressed hotels is due to a lack of insight as to how the …

google plus ads 2 years ago

MARKETING: Some argue that Google has been and will always be on the back foot when it comes its own social network …

tripadvisor google plus 2 years ago

SOCIAL: Depending on who you ask, Google Plus is a revelation or a complete waste of time. Yet whilst it has more than …

cover image 2 years ago

Don’t believe the hype – organic search is not dead after all. The reality is that search marketing and optimisation is simply evolving, especially for the travel industry.

blog 2 years ago

There’s one constant in the world of digital content publishing – there will always be new and exciting tools to explore, and new ways to use them.

search change 2 years ago

How much can a search engine change in a year? If it’s Google, the answer is a lot. Best SEO practices suddenly can turn into web page death sentences if you’re not careful.

TagMan Marketing agility infographic 2 years ago

A new survey of 200 senior marketing managers finds confusion of how to monitor brands across channels.


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