india hitwise pic
1026 days ago
 

Air India lags as low costers dominate – Top India travel websites, 18 June 2011

The three leading low cost carriers in India – Indigo, Jet Airways and SpiceJet – have secured a 43% share of visits to airline websites in the country.

National carrier Air India’s two main websites – AirIndia.com and AirIndiaExpress.in, in fifth and sixth place respectively – manage to grab a 12% slice of the market, just short of SpiceJet’s share.

Kingfisher Airlines in fourth place has around a 9.5% share.

india hitwise pic

Most popular travel websites in India for the week ending June 25 2011:

Agencies

RankWebsiteDomainPercentage of VisitsPrevious Position
1Make My Tripwww.makemytrip.com29.51%1
2Yatrawww.yatra.com19.75%2
3Cleartripwww.cleartrip.com16.83%3
4Viawww.viaworld.in4.18%4
5AZDreams - Indiawww.azdreams.co.in2.56%6
6Travelocity.co.inwww.travelocity.co.in2.27%5
7Ixigo.comwww.ixigo.com1.88%7
8Expedia.co.inwww.expedia.co.in1.85%8
9book.mustseeindia.combook.mustseeindia.com1.31%-
10ezeego1www.ezeego1.co.in1.29%9

Destinations and Accommodation

RankWebsiteDomainPercentage of VisitsPrevious Position
1Maps Of Indiawww.mapsofindia.com14.78%1
2Tripadvisor Indiawww.tripadvisor.in11.72%2
3MustSeeIndia.comwww.mustseeindia.com6.53%3
4HolidayIQwww.holidayiq.com4.51%5
5TripAdvisorwww.tripadvisor.com4.49%4
6Club Mahindra Holidayswww.clubmahindra.com3.39%6
7I Love Indiawww.iloveindia.com3.01%7
8India Mikewww.indiamike.com2.37%8
9Booking.comwww.booking.com2.10%9
10Goibibo Travelgoibibo.ibibo.com1.70%10

Airlines

RankWebsiteDomainPercentage of VisitsPrevious Position
1indiGowww.goindigo.in16.40%1
2Jet Airwayswww.jetairways.com14.29%2
3SpiceJetwww.spicejet.com12.15%3
4Kingfisher Airlineswww.flykingfisher.com9.42%4
5AirIndiawww.airindia.com7.90%5
6Air India Expresswww.airindiaexpress.in4.73%6
7Emirateswww.emirates.com3.95%9
8AirAsiawww.airasia.com3.82%7
9GoAirwww.goair.in3.70%8
10JetLitewww.jetlite.com2.73%-

NB: Data courtesy of Experian Hitwise

 
 
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This is the byline used for stats, roundups, bits of housekeeping and other generic articles from Tnooz.

 

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  1. INDIA PORTAL » Blog Archive » Air India » INDIA PORTAL

    [...] Air India lags as low costers dominate – Top India travel websites … Description : The three leading low cost carriers in India – Indigo, Jet Airways and SpiceJet – have secured a 43% share of visits to airline websites in the country. http://www.tnooz.com/2011/07/0 .. [...]

     
 
 

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