Airport IT investment to focus on the passenger experience
A survey from SITA shows airport operators are investing more in technology to meet the increasing expectations of passengers for a hassle-free experience.
According to the 8th annual SITA Airport IT Trends Survey, IT investment as a percentage of revenue, rose to 4.4% in 2010 compared to 3.6% in 2009.
Improving customer service has become the top driver for new technology investment for 63% of airport operators while airport safety and security also emerged as a top priority for 53%.
Reducing the cost of business ranked lower than in other years but is still a priority for 46% of respondents.
Overall the research found that more than half of airports are planning major investment to upgrade existing IT infrastructure to support passenger solutions.
- 53% of operators plan to increase the number of check-in kiosks
- 25% plan to introduce kiosks dedicated to other services
- 38% will have introducced e-gates for self-boarding by 2014
- 51% plan to have common-use bag drop locations
Linda Fox is a reporter for Tnooz. For the past six years she has worked as a freelance journalist across a range of B2B titles including Travolution, ABTA Magazine, Travelmole and the Business Travel Magazine.
In this time she has also undertaken corporate projects for a number of high profile travel technology, travel management and research companies.
Prior to her freelance career she covered hotels and technology news for Travel Trade Gazette for seven years. Linda joined TTG from Caterer & Hotelkeeper where she worked on the features desk for more than five years.