App lets hotel owners add TripAdvisor reviews to their Facebook pages
It’s well known that TripAdvisor sees social media network Facebook as a valuable partner, given that the company has long experimented with Facebook apps such as Trip Friends (friend-sourcing reviews and recommendations) and Local Picks (restaurant recommendations).
Today the user-reviews giant unveils The TripAdvisor App for Facebook, a way for hotel owners to pad their Facebook Pages with reviews, ratings, photos, and other content.
Owners can add a TripAdvisor tab to their property’s Facebook Page with the option to display their TripAdvisor ratings, recent reviews, awards, photos and ranking on the site. There’s no coding skill required. The free tool works like a simple Facebook widget.
The app is available through the TripAdvisor Widget Centre. Log into the Management Centre homepage, and navigate to “Free marketing tools.” Then, select the “TripAdvisor App for Facebook.”