expedia trivago
3 years ago

Changing its tune, UK regulator declines to investigate Expedia’s acquisition of Trivago

Last week, we reported that Britain’s Office Of Fair Trading (OFT) is casting its eye over US travel giant Expedia’s recent bid to buy control of Düsseldorf-based hotel search company Trivago.

Among other things, there had been some questions about Expedia using Trivago to display its own results more prominently, despite assurances of otherwise during the analyst call about the merger.

Well, the story’s changed. OFT says today the acquisition “does not qualify for investigation.”

So there.

expedia trivago

Still ongoing is OFT’s inquiry into Expedia having entered into contracts that may have stifled competition. Rare parity provisions apparently stipulated that the hoteliers couldn’t enter into arrangements with other named distributors.

A final decision on that is slated for December. A related class action suit has been launched in the US against Expedia and other OTAs.

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Sean O'Neill

About the Writer :: Sean O'Neill

Sean O’Neill is Editor-in-Chief of Tnooz. He lives in New Jersey.
Before joining us, Sean was tech columnist at BBC Travel, senior editor at BudgetTravel.com, and associate editor at Kiplinger’s. Follow him on Twitter.



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