GetYourGuide raises $25 million as tours and activities take centre stage
The latest injection comes via Spark Capital and Highland Capital Partners, both of which previously supported the Series A round for the online marketplace for tours and activities.
In what some might consider to be rather poetic, GetYourGuide is understood to have signed the agreement with its backers on the same day that TripAdvisor announced its intention to acquire GetYourGuide’s arch rival Viator for $200 million.
That move in particular was touted by Tnooz Node Alex Kremer as “the big market move it has so desperately needed”, perhaps illustrating that whilst many startups were trying to make some in-roads/gain traction, the reality was that sector as a whole was probably waiting for some of legitimacy from other players in the industry.
Heavyweight backing for GetYourGuide to the tune of $25 million may reinforce that further.
CEO Johannes Reck says:
“We have an amazing market position and phenomenal growth rates at this point and are very focused on continuing this development.
Reck adds the new funding round will be used to “extending our footprint in new markets” and pushing its mobile strategy.
Currently the company claims to have partnered with more than 25,000 activities in 2,400 destination around the globe.
Spark Capital general partner Alex Finkelstein says:
“As a Series A investor we have been fortunate to work closely with GetYourGuide.
“We’ve been extremely impressed with their growth curve over the last year, and we have decided to double down our investment with another $25 million.”
Kevin May is editor and a co-founder of Tnooz. He was previously editor of UK-based magazine Travolution for nearly four years and web editor of Media Week UK from 2003 to 2005.
He has also worked in regional newspapers (Essex Enquirer) and started his career in journalism at the Police Gazette at New Scotland Yard in London. He has a degree in criminology and a postgraduate diploma in magazine journalism.