tripbod march 2012
770 days ago

Tripbod bags investment round and launches travel advice service from locals

Tripbod has secured a “sizeable” seed round (in the region of upper-six figures) in a bid to grow its existing product and support the launch of new services.

The investment comes from an undisclosed, Lond0n-based angel investor who found the local guide and trip planning service through the increasingly influential Angel List service.

The funding round comes just five months after TripBod relaunched as a destination experience marketplace,  a system where locals create their own shop window on the site to offer tailor-made experiences froma destination.

Until now, TripBod had been mostly bootstrapped financially except for a small investment from executives who joined after the initial launch.

To coincide with the investment news, TripBod has this week launched an additional service on the site known as Make My Day.

The idea is to allow users to discover more about a location or its services by engaging with the TripBod database of locals through a dedicated platform.

Founder and CEO Sally Broom says:

“Rather than Tripbods listing what they offer and customers browsing/purchasing, travellers can post a request of what they want and how much they’ll pay, then receive offers direct to their inbox.”

Users can pay for the product online once they have decided which service to accept from the local on-the-ground.

Broom says in early testing the service has performed extremely well, appealing to what it is expected to be time-limited travellers keen to get advice quickly from a local.

Tripbod’s move to a marketplace system from its original local-itinerary-for-sale service was first mooted at the Launch conference in San Francisco in March 2011.

Kevin May

About the Writer :: Kevin May

Kevin May is editor and a co-founder of Tnooz. He was previously editor of UK-based magazine Travolution for nearly four years and web editor of Media Week UK from 2003 to 2005.

He has also worked in regional newspapers (Essex Enquirer) and started his career in journalism at the Police Gazette at New Scotland Yard in London. He has a degree in criminology and a postgraduate diploma in magazine journalism.



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  1. New Broom sweeps the travel trade |

    [...] last year, the company re-launched its website in November. Then, in March 2012, Tripbod secured a “sizeable” seed round, reported to be a upper-six figure sum, from an undisclosed, London-based Angel Investor, who found [...]

  2. Hugh Chappell

    Well done Sally, you thoroughly deserve this!

    Couldn’t have happened to a nicer and more honest person.

    Hugh Chappell

  3. Jo

    Brilliant news guys – in a world of mass market travel and following the crowd Tripbod offers such a refreshing way to experience the world. Huge congratulations to all!

  4. Gopinath Parayil

    madness continues! Stay mad :) Congratulations ! and take it to a new level Sal

  5. Rob Shortland

    Awesome Sal…..and really well deserved :)

  6. Len Cordiner

    Well done Sally ….. its terrific to see this.

  7. Matthias Scheffelmeier

    YEAH! So proud of you ladies!!!!! Congratulations – u really deserve this :)

  8. Toby Sawday

    Brilliant news Sally and team! A vindication of the power of localism! Here’s to a bright 2012 and beyond…

  9. Cass

    Well deserved Sally – and couldn’t be better timed with ITB. Really exciting watching you go from strength to strength!

  10. Sally B

    Thank you everyone! Delighted you like the look of the new functionality and looking forward to ‘making your trip’ soon.

  11. Alex Kremer

    Congrats Sally – Really excited to see Tripbod grow!

  12. Paige

    Congrats and love the new reverse model on Make My Day. A unique approach to the market! Look forward to testing it out on my next trip.

  13. Tim Davey

    Well done tripbod! That’s such exciting news. I’m an avid fan and loved my first tripbod experience (photography round london), really can’t recommend it enough. Just posted my first Make My Day request, looking forward to seeing what comes back for my sailing summer holiday.

  14. Stuart

    Love it! This is going to be huge.

  15. Justin

    Couldn’t happen to a nicer company :)



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