ourexplorer
1459 days ago
 

Viator snaps up tour guide booking site OurExplorer

Australia-based OurExplorer starts life under a new regime today after being bought by online tours and attractions retailer Viator.

ourexplorer

Viator acquired the Sydney company – its first since a change in management structure when founder Rod Cuthbert left as chairman in September 2010 – for an undisclosed fee.

OurExplorer launched in 2008 and has grown quickly to include 2,000 registered tour guides in 500 destinations around the world on its books.

The system works by allowing users to search for guides in a particular destination, view their availability, ask questions and make a reservation with deposit.

Many of the guides offer services for a range of attractions in any given location and have set rates published on the site as well as videos and copies of official tour licences.

The deal makes a fair amount of sense for Viator – and perhaps signals an intent to broaden its remit through acquisitions – as it will be able to integrate the service into the main tours and attractions platform, although officials say the OurExplorer brand will continue to run operate independently.

 
 
Kevin May

About the Writer :: Kevin May

Kevin May is editor and a co-founder of Tnooz. He was previously editor of UK-based magazine Travolution for nearly four years and web editor of Media Week UK from 2003 to 2005.

He has also worked in regional newspapers (Essex Enquirer) and started his career in journalism at the Police Gazette at New Scotland Yard in London. He has a degree in criminology and a postgraduate diploma in magazine journalism.

 

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  1. Ultimate guide to the specialist tour and in-destination activity market | Tnooz

    [...] Our Explorer – 10% paid upfront to Our Explorer, 90% paid to supplier in destination. Now owned by Viator (See TNooz coverage) [...]

     
  2. Ian C

    Well done Dave!

     
  3. Tweets that mention Viator snaps up tour guide booking site OurExplorer | Tnooz -- Topsy.com

    [...] This post was mentioned on Twitter by rf4travel, Tnooz, BTCNewsFeed, Kev, Kevin May and others. Kevin May said: Interesting move here… Viator snaps up tour guide booking site OurExplorer http://bit.ly/dte1aR [Tnooz] [...]

     
 
 

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