Valyn Perini

Valyn Perini

Valyn Perini is a contributing Node to Tnooz and a travel industry lifer with experience in operations, sales and marketing, systems, consulting, and software development in the hospitality and travel industry.

Her was most recently the CEO of the OpenTravel Alliance, where she oversaw the operations of the organization, including developing and executing strategies to reach the goal of standardized electronic distribution of travel and traveler information.

Her travel career includes stints with InterContinental, Westin and Swissôtel, with PricewaterhouseCoopers as a travel technology consultant, and as the director of product strategy for Newmarket International.

Valyn speaks on industry topics at events around the world, and writes about travel when she can find the time.

Originally from Atlanta, Valyn now lives in Boston.

queue Multiple technology standards in travel – an oxymoron to overcome
queue 1337 days ago

An industry with multiple standards bodies using the same type of technology addressing the same business functions could be seen as an indication of an industry in some disarray.

1392 days ago

Tnooz node Valyn Perini reflects on her predictions for the last year.

high noon 1448 days ago

Everyone agrees that the vacation rental industry is in a state of evolution, if not revolution. But one that increasingly resembles a classic Western movie.

switch 1449 days ago

Even before Google waded in last week, vacation rentals was one of the hottest sectors in the travel industry, but one with challenges on the technology side.

beach house 1504 days ago

A disparate sector with few common standards for reproduction of inventory, confusing search engines and random levels of customer service – that’ll be vacation rentals?

suitcase money 1582 days ago

What happens when airlines, distributors and agencies come together to talk about merchandising?

suitcase money 1657 days ago

It’s official – the debate around merchandising has switched from the conceptual to the practical, perhaps meaning it is finally being taken very seriously.

avis 1674 days ago

Like most travelers, when I book a trip in North America (and this generally applies to Australia and New Zealand, South America, South Africa and a few other regions) I take out my credit card.

standard 1711 days ago

Talking about technology standards can be mind-numbingly boring, and I should know – I talk about them all the time.

climate change 1777 days ago

Amadeus recently announced a partnership with the International Civil Aviation Organization (ICAO) to provide the GDS’s customers information about their air travel carbon emissions.

Given the negative environmental impact of travel coupled with widespread online distribution of travel content (schedules, pricing, images, product details, etc.), I wondered how all the GDS’ were addressing the growing demand for more specific CO2 emissions data, specifically in air travel.

First, some terminology.


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