
That’s what the latest Digital IQ Index report from L2 Think Tank says when it reviewed the “digital competence” of 52 of the world’s leading hotel brands.
Glenn Gruber is AVP travel technologies at Ness Software Product Labs, a unit of Ness Technologies, responsible for developing the company’s strategy and solutions for the travel industry.The company has more than 60 product labs operating with many leading software companies and platform operators including OpenText, PayPal, Navteq, Chordiant, and Quintiles. Prior to Ness, Glenn was AVP strategic marketing at Symphony Services. He also held leadership roles at Kyocera and Israeli startups Power Paper Ltd. and Golden Screens Interactive Technologies. He also writes a personal blog, Software Industry Insights.Â

That’s what the latest Digital IQ Index report from L2 Think Tank says when it reviewed the “digital competence” of 52 of the world’s leading hotel brands.

Last week EyeforTravel held its inaugural Mobile conference alongside its fifth annual Social Media conference, with over 300 people in attendance, including myself.

As we got towards the end of 2011, many people were asking me what I thought was next in the world of mobile and whether I had any predictions.

Adobe Flex, an application development framework to create Flash applications, has enabled many companies to create a wide range of highly interactive, expressive applications for mobile, web, and desktop environments.

Just as execs at travel brands are understanding what a mobile strategy should be, developers of the actual products are digesting what could be a landmark moment in mobile technology.

I have always said that mobile is a perfectly matched technology for travel as both are in use when you’re not at home.

So, away from the proclamations and wider tech industry discussions, what hard facts can the travel industry discover when it comes to understanding and adopting cloud computing?

Banish how it used to be carried out – travel inspiration and searching for products has changed immeasurably as consumers find new ways of finding the perfect trip.

Do you understand the true costs of travel payments, how to reduce your exposure to credit card fraud and surcharges or how virtual cards work?

Discussing recent hot topics such as the TripAdvisor-Jetsetter acquisition, hotel wifi, Wordpress and hotels, mobile design and user experience.

Ancillary services are here to stay, so how do travel companies and airlines develop their technology and relationships so that merchandising can work for everyone?
All Rights Reserved © 2013Tnooz - About | Advertise | Privacy | Copyright | Disclaimer | Contact Us | Site Map
