Martin Collings

About Martin Collings

Martin Collings is currently employed as Vice President, Innovation Management & Commercialization at MasterCard Labs, based in Sydney. In this position he manages various mobile payments initiatives with his role covering the region of Asia Pacific, Middle East and Africa.

Prior to MasterCard, Martin Collings spent six years with Amadeus IT Group, based in both Madrid and Chicago in a variety of airline roles, most recently as head of airline e-commerce sales for the Americas.

During his time at Amadeus he also wrote the Shearwater Blog covering various topics of interest for airline selling via direct channels. The views of Martin Collings are his alone, and do not necessarily reflect the views of MasterCard.

Ground transport – the exciting new battleground in travel distribution

NYC taxis

When it comes to disruptive forces in travel distribution, 2010-2011 seemed to be largely about airlines, GDS’s, GNE’s (the so called Genies), direct connects, and full content agreements.

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How mobile payments and digital wallets will open up new opportunities in travel

credit card2

The first person I ever saw using a QR code in an email signature line was Jarad Miller, around the time he was moving into his current role with United Airlines.

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Understanding bounce rates and unfriendly airline mobile websites

bounce ball

A lot has been written here on the mobile web versus mobile apps debate in travel, but the primary focus of this post is to better understand the size of the lost opportunity from having a mobile unfriendly website.

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Apps, mobile web or both for travel companies?

app montage

There is no doubt that mobile apps in general have been a huge success over the past few years: last month the 10 billionth app was downloaded from the iTunes App Store.

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Five emerging trends around convergence in online travel

puzzle converging

Ever since the beginning of time, seemingly different technologies have been combined in ways that the original inventors never imagined.

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The Tnooz Alternative Travel Innovation Summit Awards

alternative awards

THIS is the set of awards the travel industry is waiting to hear about. No huff, no puff, straight down-the-line acknowledgement of the best of the best. Kind of.

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When social, mobile, location and every other buzzword come together

epicmix

One of the themes that I have covered probably more than any other is how to get over the hype of all the new technologies and ideas.

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Hipmunk Hype: A tale of two Valleys

air horn

Hipmunk launched two weeks ago, but it was only the other day that I got a chance to take a look at the site.

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Are travel inspiration and the new travel search the same thing?

inspiration footprint matrix

With so much being written on the topics of travel inspiration and how travel search is evolving, I’ve come to the conclusion that the differences are really much less than what makes them similar.

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Part 5: Five challenges on the journey to mastering travel inspiration

engage network

Challenge 5 – Engage endlessly:

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