
Investing in hotel real estate requires a lot of funds. We are talking about tens or hundreds of millions of Dollars or Euros.
Patrick Landman is the founder and CEO of Xotels. This hotel management group assists independent hotels with revenue management, online marketing and internet distribution strategies.
They offer outsourcing services, coaching, consulting and training. In his blog, Patrick challenges hoteliers to think out of the box and not to accept the established order.
Through a passionate drive for growth and improvement he brings creative tips, ideas and best practices to the table that can help hotels drive up their bottom line.
In previous roles he has helped to develop businesses like RateTiger and Hotels.com into industry leaders.Â

Investing in hotel real estate requires a lot of funds. We are talking about tens or hundreds of millions of Dollars or Euros.

In the first part of this article we discussed tips for pre-opening a hotel, focussing on PR, the website and SEO.

The pre-opening phase of a new hotel is both a big challenge and a great opportunity at the same time.

The most effective way to be really successful in business is by challenging the status quo – in fact, a favourite word of Tnooz’s is “disruption”.

Over the last six years we have trained over 6,000 hoteliers in hotel revenue management, distribution and internet marketing strategies.

There are some major developments ahead in the hotel sector which will demand attention of hoteliers in order to stay in control of their marketing mix and distribution costs.

We firmly believe spas are an untapped opportunity for accommodation providers to increase their revenue – yet the logistics behind it are still not widely understood.

Banish how it used to be carried out – travel inspiration and searching for products has changed immeasurably as consumers find new ways of finding the perfect trip.

Do you understand the true costs of travel payments, how to reduce your exposure to credit card fraud and surcharges or how virtual cards work?

Discussing recent hot topics such as the TripAdvisor-Jetsetter acquisition, hotel wifi, Wordpress and hotels, mobile design and user experience.

Ancillary services are here to stay, so how do travel companies and airlines develop their technology and relationships so that merchandising can work for everyone?
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