Siew Hoon Yeoh

Siew Hoon Yeoh

AddSiew Hoon Yeohme to SkypeFollow Siew Hoon Yeoh

Siew Hoon Yeoh is the editor-at-large for SHY Ventures and editor/producer of WIT-Web In Travel.

She created and manages the travel insider website The Transit Cafe and also runs WIT - Web In Travel, Asia’s leading travel distribution, marketing and technology conference, and the weekly WIT newsletter.

In 2008, WIT was awarded the Most Innovative Marketing Initiative by the Singapore Tourism Board. Siew Hoon is also an established speaker and facilitator at travel industry conferences and workshops.

She is also is a published author, having written titles including “Truth, Lies & Other Stuff” and “Around Asia in 1 Hr: Tales of Condoms, Chillies & Curries”.

iPad and other cool tech: killing the downtime of travellers?


iPad and other cool tech: killing the downtime of travellers?

I recently caught up with Benson Puah, the man who runs the Esplanade-Theatres On the Bay, to see if technology is intruding into his world of live events.

Read more

Posted in NewsComments (0)
Tags: , , ,

The changing face of the travel consumer in Asia


The changing face of the travel consumer in Asia

Consumers in Asia are wielding more power than ever before, triggering the biggest change in the regional travel market over the last decade.

Read more

Posted in NewsComments (1)
Tags: , ,

Asia and the real travel innovation problem


Asia and the real travel innovation problem

An article by Tnooz editor Kevin May on innovation has got me thinking that maybe one man’s innovation just equals another man’s adoption.

Read more

Posted in NewsComments (2)
Tags: ,

Contiki: Using multiple channels to support tour operating


Contiki: Using multiple channels to support tour operating

Given that its customers are the young and restless, Contiki Asia communicates with them at every channel available on the web.

Read more

Posted in NewsComments (1)
Tags: , , , , , ,

Tour guide rant on YouTube and the growing influence of China


Tour guide rant on YouTube and the growing influence of China

What’s that famous saying? Whatever you do, don’t get caught! Unfortunately in today’s world, where everyone is a walking video cameraman, it’s very easy to get caught.

Read more

Posted in NewsComments (2)
Tags: , , , ,

iPad replaces food as conversation starter in Asia


iPad replaces food as conversation starter in Asia

In most parts of Asia, when we greet each other, we don’t say: “How are you?” We ask: “Have you eaten yet?”

Read more

Posted in GadgetsComments (0)
Tags: ,

The most powerful travel distribution tool in the Long Tail is inspiration and connections


The most powerful travel distribution tool in the Long Tail is inspiration and connections

Arguments vary over the best route to customers, whether it's distributed marketing, distribution of transactions or some other method.

Read more

Posted in NewsComments (1)
Tags: , , , ,

Highs of social media and lows of distribution in the Long Tail of travel


Highs of social media and lows of distribution in the Long Tail of travel

Making an enjoyable yet unique travel product available to a wider audience is difficult, as tour operators are continuing to find despite use of social media.

Read more

Posted in NewsComments (4)
Tags: , , , , ,

Connection, not costs, is driver behind landmark Air France-JetStar interline


Connection, not costs, is driver behind landmark Air France-JetStar interline

A deal between Air France KLM and the Jetstar Group signed this week in Singapore is being touted as a “landmark” interline agreement.

Read more

Posted in NewsComments (2)
Tags: , , , , ,

A theory about harnessing the Long Tail of Travel


A theory about harnessing the Long Tail of Travel

With margins being squeezed at every point of the supply chain, the future for traditional outbound tour operators is apparently in destination management and to own Long Tail supply.

Read more

Posted in NewsComments (1)
Tags: , , , ,

Subscribe to our RSS feed

Tnooz Partners