Special Nodes

 
Special Nodes

Special Nodes is the byline under which Tnooz publishes articles by guest authors from around the industry.

 
messiah technology Big Data is not the Messiah coming to save travel personalisation
messiah technology 20 days ago

Over the last year I’ve exposed myself to a lot of Big Data blogs, articles, conferences, webinars, technologies, chats over beers, and …

 
lastroom-main 21 days ago

Mexico City-based LastRoom.com recently pivoted from courting leisure travelers as the “Latin American HotelTonight” to a business-to-business (B2B) model. Here’s why — …

 
contextual advertising 22 days ago

Advertisers crafting contextual advertising campaigns based on literal keyword search-based actions or past guest actions are losing the war in what I’m …

 
magnifying glass google 23 days ago

How can Google re-establish it’s moral and useful, self admitted position on planet search and in particular in the travel industry? NB: This …

 
online conversion 26 days ago

We’ve all had the experience of navigating our way through an online purchase, only to stop short of making the purchase. Any …

 
Computer megaphone 27 days ago

Now that online reviews and ratings are widely available at the point of purchase, consumers have access to a new source of …

 
marketing icons 27 days ago

Everything digital, including marketing, changes rapidly. Hotels know that online marketing is crucial, yet they take a back seat on innovation. NB: This …

 
james bond island 28 days ago

There is always plenty of interest and mutterings in the industry over what Google plans to do next in the travel industry. …

 
hotel mouse 29 days ago

Since 2011 we have been analysing where direct bookings come from on a yearly basis. Every year, after the summer holidays, we …

 
Airport kiosks 33 days ago

Travelers have been embracing technology for years, relying on smartphones, tablets and other mobile devices to stay informed on the day-of-travel. Airports, …

 
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