Google-ITA Software deal: Expedia boss issues stern warning

Khosrowshahi, dara

Pressure is coming at Google from some of its biggest advertisers demanding that it plays fair when finally unveiling how it will use the $700 million acquisition of ITA Software.

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If Google reins in ITA Software, would Expedia ride to metasearch rescue?

expedia

If Google buys ITA Software and cuts off ITA’s contracts with travel metasearch and airline websites, will Expedia try to fill the void?

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