How to banish those horrid and low-quality links to a hotel website

broken chain

Let me ask you something: As a hotel, why would you want links from irrelevant sites pointing to your website?

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Six myths about SEO hoteliers are still believing

hotel search keyboard

Last week I took an informal survey and asked a group of hoteliers we work with what the top SEO questions they often hear.

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Dark hat SEO and travel: Some insights from Danny Sullivan

SEO

In mid-February, Google seems to have penalized popular UK flower retailer Interflora for questionable search engine optimization (SEO) practices. Is a travel site next?

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Semantic search will be standard across online travel by 2020

christmas beach

Technology continues to push the travel, tourism and hospitality industry forward and make it more dynamic than ever before. But the next phase is where it gets REALLY exciting.

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Mobile, maps, travel and the Walk-In Economy

mobile maps travel local tours activities google apple mapping iphone

The War of the Maps (Worlds? Ha!) between Apple and Google is that the struggle is not about immediate revenue, it is about ownership of geo-behavioral data and overall strategic positioning

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An early look at Windows 8 travel apps

windows 8 bing travel app

Windows 8 is the much anticipated fresh version of the Microsoft OS, which launches October 2012. Its Bing Travel and CheapOair apps offer interesting peeks into the system.

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Aah, those were the days – starting an online travel brand in 2002 compared to 2012

ten machine

The heady days of 2002, post-economic bubbles and 9/11, pre-Iraq war and the credit crunch. Seems a long time ago, especially in online travel.

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Bing gets more social with travel planning and everything else

new bing

Bing started out attempting to be a “decision engine” and now it is letting your Facebook friends add their advice to the mix.

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User generated photo tours added to Google Maps

photo maps

Anything Microsoft can do, we can (try and) do better – at least that appears to be an unwritten motto at Google when it comes to some of the things it is trying.

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The future of search marketing for the travel industry

keyboard travel

Anyone who runs an online travel business will already be well aware of the frenetic pace of change in the world of search marketing.

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