Forget social media. Most conversations about brands take place in the real world among real people. How can digital campaigns spark those conversations?
Brand USA and Air France are the most-discussed travel brands in real-world conversations
February 6, 2013 By Leave a Comment
Scan: Stickyeyes targets bloggers for Hilton Worldwide, Travelfusion in China and Tribewanted’s Italy project
February 1, 2013 By Leave a Comment
Brand USA, Stickyeyes, Hilton Worldwide, Teletext Holidays, CheapOair, SiteMinder, IDeaS, Travelfusion, Olery, Tribewanted all make today’s round up of travel technology briefs on Feb 1
Australian distribution strategy could be template for other tourism boards
October 4, 2012 By 16 Comments
The US government recently released its first progress report since launching its ambitious plan to brand America and grow visitor numbers to the country.
