Expedia buddies up with Feefo for consumer reviews (on itself)

expedia feefo

Expedia has announced a deal with consumer review company Feefo for several of its sites across Europe and including the UK

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Social media becoming most important marketing channel for travel, PPC in fourth place

social media people

Social media’s place as a marketing channel for the travel industry as well as its use for researching and buying a holiday is causing much scratching of heads.

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