Standard web retargeting vs Facebook Exchange – Which platform suits you best? [INFOGRAPHIC]

retarg-crop

In which digital platform will you be spending your marketing budget for 2013? Web advertisements or Facebook ads? Which platform yields the best results?

Read More

Cookies likely to cause indigestion come the end of May

cookies

Combining the words website and £500,000 fine in a sentence is usually enough to make most people in travel sit up and take notice

Read More

Understanding the problem with multiple marketing systems in travel

tagman space invaders

Travel businesses pay duplicate fees to PPC systems such as Google, display advertising providers and often vast arrays of affiliates.

Read More

video advertisements

Why Ryanair The Cookie Monster is just an urban myth

cookies

Imagine the joy recently when those that ordinarily spend a lot of time criticising Ryanair apparently discovered a loophole in its system to get cheaper flights.

Read More