Delta Air Lines goes mobile with bag tracking

Delta bag tracking

Delta Air Lines introduced bag-tracking on Delta.com in April and now has introduced the service on its Fly Delta Android and iPhone apps.

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Social travel: Gogobot gets $15M, new Delta Air Lines app on Facebook

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A lot of people, including investors in Gogobot and Delta Air Lines management, are betting on social travel — or at least playing around with it.

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Delta Air Lines brings Wi-Fi to regional jet service

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With what Delta Air Lines claims as a “first” today, perhaps Wi-Fi on commercial regional jets will play catch-up with mainline service.

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Social media strategy: Expedia apologizes and engages

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How do you protect your company’s online reputation in social media? It’s easy — apologize and engage.

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Delta increases share by squeezing online travel agencies and metasearch

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Delta.com is making strides in increasing its share of ticket sales as the airline’s tough-guy approach with online travel agencies and metasearch engines seems to be working.

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Delta launches LivingSocial deals, Expedia loves Groupon

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Delta Air Lines began offering travelers LivingSocial deals specific to their flights and trip dates, enabling travelers to sign up for them through the MyTrips portion of Delta.com.

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Delta Air Lines under fire for Saudi Arabian Airlines SkyTeam membership

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Just weeks after Delta Air Lines came under fire for its now-revised bag policy for U.S. soldiers, the airline is defending itself again, this time over Saudi Arabian Airlines’ 2012 entry into the SkyTeam alliance.

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Delta and Travelocity reach new distribution agreement

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Don’t expect any big announcements, but Delta Air Lines and Travelocity have reached a new distribution deal within the past couple of weeks, according to sources.

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Transforming Delta.com from an ATM machine into part of a digital experience

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The truth can now be told — Delta Air Lines has no website strategy.

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Inside social media at Delta Air Lines — a behind the scenes look

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It’s every travel brand’s social media worst nightmare: A video goes viral putting the company in a sour light.

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