This is a valid question given that US airline Delta this week announced it would be putting 250 Apple iPads in three new restaurants at Minneapolis-St Paul (MSP) airport hub.
Would you pick an airline because it installed iPads in the airport restaurants?
August 30, 2012 By 4 Comments
The London 2012 Olympic Games and the integrated travel experience
August 17, 2012 By Leave a Comment
The Olympic energy from London was thrilling as usual – taking me back to the privilege I had of working for the 2002 Salt Lake Olympic Committee on our executive turnaround and operations team.
Morning Scan: Hotels.com re-ups with EPAM, the WaveRider scramjets, Ikea will build hotels, and more travel tech news
August 15, 2012 By 2 Comments
Israel restores its hotel ratings system, 18 hikers get into trouble with their smartphones while hiking in Scotland, and other travel tech news that Tnooz is following for 15 August.
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Delta in-flight safety presentation sabotaged in YouTube stunt [VIDEO]
July 27, 2012 By 3 Comments
Someone’s been having a bit of fun. Uploaded to YouTube just yesterday and with a few thousand views already under its belt, Delta Safety Video Parody is rather good.
Airlines: Under-investing in technology because every carrier is doing the same
June 26, 2012 By 1 Comment
I’m a frequent flier and I’ve written in the past about how hard it is to consistently differentiate the air travel experience to the point where passengers are willing to pay more to fly on a particular brand.
Southwest pulls away from Delta – Top US travel sites, May 12 2012
May 15, 2012 By Leave a Comment
Delta is losing more ground to market leader Southwest as the gap between the pair in the list of leading US airline websites extends to 11% market share.
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Delta inches closer to Southwest – Top US travel sites, April 28 2012
May 1, 2012 By Leave a Comment
Southwest saw part of its healthy lead over rival carriers eroded last week as Delta managed to add a chunk to its share of the airline website market.
How airlines use Twitter – March 2012 [INFOGRAPHIC]
April 19, 2012 By 1 Comment
US airline Delta saw the number of tweets mentioning it increase by almost a third in March, compared to the previous month, meaning it was the most talked about airline on Twitte
Innovative ways airlines are using the new Facebook Timeline
April 9, 2012 By 9 Comments
We recently talked about the Eight steps to driving results for travel brands from the new Facebook Timeline, highlighting some key aspects of the new layout for brands.
Southwest wins double the web traffic of Delta – Top US travel sites, March 23 2012
March 27, 2012 By Leave a Comment
Delta has less than half the amount of share of website traffic than rival carrier Southwest, after the low cost airline made further gains last week.
