Nobody said it was going to be easy for online travel businesses and it isn’t. In this multi-channel, digital world, the landscape continues to shift
Healing old wounds, braving new frontiers: five pointers to help travel through tough terrain
March 28, 2013 By Leave a Comment
Does a good digital strategy ensure profits for hoteliers?
April 10, 2012 By 2 Comments
That’s what the latest Digital IQ Index report from L2 Think Tank says when it reviewed the “digital competence” of 52 of the world’s leading hotel brands.
Five golden rules of social media ROI in the travel industry
February 16, 2012 By 37 Comments
Facebook page? Check! Twitter account and dedicated hastags? Check! Competitions, discounts and giveaways? Check! Any real, measurable and abundant ROI from social media campaigns? Erm, guys?
