Airline Frequent Flier Programs (FFPs) were introduced around three decades back by American Airlines in an attempt to reward repeat customers and build brand loyalty.
The ultimate guide to airline customer relationship management and loyalty
January 2, 2013 By 7 Comments
Earn Southwest Airlines rewards by watching advertisements
May 17, 2012 By 1 Comment
Perhaps at some point the latest intrusion by advertisers into travelers lives will lead to the creation of a website called FlyerBalk.
Virgin Atlantic, Virgin America, Virgin Australia launch Virgin Skies campaign
May 9, 2012 By Leave a Comment
The three Virgins are getting it on together for the first time.
