Inoqo admits using Twitter for hotel deals is not easy, scraps old business model

inoqo

Back in October 2010 the idea behind Inoqo was at least worth checking out – provide hotels with a distribution channel via social network of the moment, Twitter.

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Inoqo: is it possible to build an entire travel business based on Twitter?

inoqo

Twitter being the social-network-of-the-moment that it is has managed to inspire many a company to examine how easy it might be – or not – to monetise its interconnectivity into a viable business.



Step forward Inoqo, a Twitter based, late room availability site which has got some of the consumer and tech media excited since it launched last week.



This is inevitable – Twitter has this affect on the media. But this isn’t a Twitter story at all – this is what Inoqo hopes will be a canny tale of travel distribution.

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