Travel startups should go big or go home – oh really?

startup money

Despite every startup claiming to be approaching a problem in a different way, you can actually divide them into four categories.

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KLM social seating initiative fun but potentially fraught

klm social seating

KLM’s latest plan to allow people to choose who they sit next to according to social media profiles sounds like fun in theory

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KLM warns over customer demands and usage with mobile

klm app

When it comes to mobile, what passengers say they want is perhaps not reflected in how they actually end up using services, European airline KLM has admitted.

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KLM lets travellers shake and pack with iPhone application

klm tripshake

KLM has launched an app to help travellers find new places to go by shaking their mobile phone.

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The future just arrived — India rolling out ultra-cheap tablet for millions of students

aakash

Forget the $499 iPad 2: The Indian government is beginning the process of distributing a 7-inch, ultra-cheap Android-based tablet to millions of students for $36.

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Hotel chain to paper bedroom with wishes from Facebook fans

socialsuite

Melia International launches facebook campaign inviting fans to post wishes

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EasyJet and Air France power ahead – Top France websites, August 27 2011

paris site data

Strong performance from market leaders EasyJet and Air France as they extend their lead over the remaining airline websites in France.

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KLM builds consumer-led destination guide service

cityguide1

Consumer-built destination guides are nothing new, but in typical KLM style the Dutch airline has now also entered the fray with its own neat service.

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Why including consumer reviews on travel sites matters

dream reality

We’re often asked if there are any statistics to show how useful having reviews on your website can be.

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How to create both a channel and website social media strategy in travel

social media jigsaw

We know we NEED to get involved with social media – but a common theme for many in the travel industry is that they are unclear how to do it effectively and comprehensively.

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