American Airlines has partnered with social influence benchmark tool Klout to allow users to enter its Admiral Club lounge free for a day.
American Airlines allows certain Klout users to enjoy free lounge service
May 10, 2013 By 2 Comments
The Scan: Cathay Pacific partners with Klout for new “Klout Card” via Passbook, and more news
October 18, 2012 By Leave a Comment
Webtrends, Emirates, Netbooster, Gmail, Bescover, RateGain, Trippy, Yahoo, and Airberlin all appear in our roundup of the stories making news and driving opinion on 18 October.
Klout, Cathay Pacific and the perils of social media-led influencer marketing
May 10, 2012 By 27 Comments
Cathay Pacific and social influence measurement service Klout have a partnership, heralding the high profile arrival of so-called influencer marketing.
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The social web for hotels in 2012 – high-level marketing trends [Part 3 of 3]
January 13, 2012 By 4 Comments
In the first article in this series, we looked at general trends on the social web, the second article talked about trends with reviews and consumer-generated content.
The social web for hotels in 2012 – review and reputation management [Part 2 of 3]
January 12, 2012 By 2 Comments
In the first article in this series, we looked at technologies that were important in the past year, and how they might play a big role in the year ahead.
Best opportunities on the social web for hotels (and others) in 2012 [Part 1 of 3]
January 11, 2012 By
Niels Bohr once said: “Prediction is very difficult, especially if it’s about the future.”
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Traxo shows travel clout with Travel Score and perks
June 20, 2011 By 1 Comment
Social media buffs have Klout scores to show off, but now itinerary management service Traxo hopes its new Traxo Travel Score will also be a badge of honor.
Fifteen of the best social media campaigns in travel… so far
April 14, 2011 By 11 Comments
Following our Social Media Campaigns: Hall of Fame from 2010, Tnooz asked us to research some of the best travel-specific social media campaigns.
ReviewPro integrates Klout, gives hotels tools to handle celebs or normal folk
February 1, 2011 By 1 Comment
Hotels are always urged to engage with customers on the web – but what approach should they take, especially if a customer has influence in social media?
Virgin America partners with Klout to influence social media influencers
June 21, 2010 By 4 Comments
How do you create social media buzz these days? An outrageous video that goes viral may work. So might targeting the key opinion-leaders in your sector.
