Does a good digital strategy ensure profits for hoteliers?

digital profit

That’s what the latest Digital IQ Index report from L2 Think Tank says when it reviewed the “digital competence” of 52 of the world’s leading hotel brands.

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Report: Hotels’ digital prowess brings higher stock price and room revenue

Digital IQ Index

Does a hotel’s overall digital competence translate into more revenue per available room and a bump in its stock price?

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Getting mobile web basics right in travel is still a target rather than an achievement

mobile airport

As we got towards the end of 2011, many people were asking me what I thought was next in the world of mobile and whether I had any predictions.

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